Saturday, September 20, 2014


We went to the SPLASH Fashions Store in the Mall of Emirates last Friday, 19th of September to look for STYLISH SHOPPERS to give them passes to enter a new dimension, one of the biggest fashion event of the season, the #EXIT21 Fall Winter SPLASH Fashion Show on 26th at the Madinat  Jumeirah. 

Friday, September 19, 2014


 London Calling, Marks & Spencer theme for this Autumn/Winter '14 Fashion Show held at Waldorf Astoria, The Palm Jumeirah, Dubai last 17th of September, attended by the most influential socialites in town, finest bloggers and media. The beauty and contemporary sophistication of one of the World's celebrated cities, London was recreated in a glamorous runway setting to present the luxurious simplicity and modern minimalism of the new collection. 

The Autumn Winter Menswear collection is based on classic, masculine elegance with a focus on bold tailoring, fine fabrics, contrasting textures and iconic pieces. Across the sub brands, menswear staples have been updated with key trend references, from the Autograph leather bomber jacket, the M&S Collection spot shirt and the North Coast khaki jacket to M&S Collection Luxury blue velvet evening wear.

 The new season sees an increasing overlap of formalwear and casual wear  with traditional tailored shapes taking on a new form through the use of casual fabrics, specifically on styles such as the M&S Collection jersey blazer.  Casual wear smartens up with Autograph geometric printed shirts, teamed with printed ties, bright coloured knits and double breasted coats.   Blue Harbour focuses on the British heritage sports trends, with block colour and bold stripes key to casual layering.  Footwear and accessories play on iconic shapes with softly structured holdalls and classic shoppers key additions to winter getaways, whilst trend-led pieces such as buckled monk strap shoes and coloured woven belts add interest to new season outfits.

 Thinking of a stylish travel? this brown leather duffel bag will take you everywhere you go in style at its finest. 
 Ending the magnificent show with this killer suits that will make all the Ladies stares...
 Mariam Chahin, Head of Marketing, Marks & Spencer Al-Futtaim said, “The new Autumn Winter’14 collection is inspired by runway styles, lifestyle trends and what we know our customers want to wear this season.  The considered edit displays Marks & Spencer’s continued commitment to modern design, unparalleled innovation and exceptional quality, it’s that combination of things that makes this collection unique”.

Enjoyed the wonderful show with Carine Duvignaud of The Glam Crush Chronicles   

 Carine and Mark Ross 
 with the talented Piano Diva  Malika 
the uber stunning Nicola Addy of BRAG Events and Fashion Forward

Thursday, September 18, 2014


Get a chance to win PASSES to Splash Fashion FW14 Fashion Show on 26th of September, 2014 at the Madinat Jumeirah, Dubai! 

I will be giving away nine (9) invitations and each invitations are good for two (2) so you can bring one of your friends or family member. Join this exciting competition on my Facebook Page and Instagram! 

Facebook Page Competition: Follow The Style Choreo Facebook Page

Simply answer the question, What you will wear in the SPLASH Fashion Show? be creative and fashionable, or simply attach a photo on your answer  

Instagram Competition: Follow @itsmepaulramos 

Take a picture with your best stylish outfit and upload it on Instagram by tagging me and @splashfashions with hashtags #EXIT21 , #SplashFashionXPaul 

Terms and Conditions: 
*UAE only 
*Competition ends on 24th of September, 2014 


Hey guys! as sign of my gratitude with all of your support with The Style Choreo its time to give it back by having this series of give aways! and this is your chance to win a GUESS Watch courtesy of 1915 Seddiqi & Sons. 

Get your chance to win a GUESS Watch by simply visiting the 1915 Store near you with the GUESS Watches Blue Collection Installation. 

How to join: 

*Take a photo inside 1915 Store
*Upload it on Instagram and tagging me and @1915_seddiqi with hashtag #GuessXPaul #TheStyleChoreo (make sure to follow @1915_seddiqi and @itsmepaulramos

Terms and Condition: 
*Photo with the most number of likes will be the winner
*UAE only
*Competition end on 30 September, 2014 
*Winner will be announce on the following day 

Wednesday, September 17, 2014


NEW LOOK just launched their newest Autumn/Winter 2014 collection last 17th of September at the Lila Café, MCN Bldg., Tecom, Dubai and we had the chance to get a sneak peek of their new concept store. Some of the finest bloggers in town, media and socialites joined together to check out the latest pieces and share what they think about the collection. 

The New Look A/W14 collection has strong naval and military influences; stormy seas and dark skies inspire the colour palette, prints and heavy textures. Deep blues and greens are accented with pops of neon and offset with khaki and muted tones. Cable knit jumpers, wool pea coats, Breton stripes and heavy military boots are key.
My obsession for black leather jacket become massive and when i saw the Newlook's Bomber Jacket, all what i think of is to take it home!
Urban influences are seen in sportswear separates – joggers, tees and baseball jackets are given a luxe update with the use of zips, panelling and texture. 
Tailoring is slim and tapered with a modern update on checks, dogtooth and contrast panelling. Long wool overcoats and PU details showcase a darker direction for formalwear. Slogan sweats alongside pastel hues give a Parisian-chic edge that adds a touch of prep to the collection.

I am totally obsessed with Newlook the navy and burgundy is such a huge trend this season and match it with knit & leather pieces is such a stunner.

Kate of Desert Twins , Sam of Style Is Necessity, Mark Ross, Dee of Street Style Savvy, 
Natasha of Red Lips and Lace and Jen of Desert Twins 

Discover More:


BLOOMINGDALES #RockItDubai is such a success, at the Dubai World Trade Center Hall last 16th of September the stunning Autumn- Winter Collection hit the runway, definitely rock Dubai at its finest. Gorgeous laser show and orchestra theme music play in the background from the start, followed by the rock beats as the model comes out one-by-one in the catwalk.

Top Picks
I am so obsess with this dope dapper pieces, and that bag is so impeccable. 

Hiba Jaber of, Nisa Tiwana of NisaTiwana&Co and Mehryn Tiwana
Gorgeous Ladies Lan Stanly of Lan-Art and Nisa Tiwana

with the uber gorgeous Rebecca Gleeson massive thanks for having The Style Choreo 
Luiza Khabibullina of Penthouse One, Maria Parshina of The Farm and 
Anne-Marie Martinez CEO of AMI

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