Wednesday, April 30, 2014

TATEOSSIAN LONDON: BRAND PROFILE


Tateossian has built an enviable reputation as one of the world’s leading jewellery and accessories brands.  Established in 1990 by Robert Tateossian, whose own international lifestyle and keen sense of aesthetics is at the heart of the company‘s success.  


Tateossian jewellery is a handcrafted luxury product line with a unique design ethos. The seasonal collections for both men and women have a distinctive signature, constantly reflecting and reinterpreting trends in fashion. Designs are contemporary, fashion-forward and timeless attracting a huge fan base including some of the world’s most high profile figures such as David Furnish, Eva HerzigovaNaomi Campbell, Tracey Emin, Neve Campbell, Natasha Bedingfield, David Gandy, Jamie Cullum, Jenson Button, Stephen Moyer, Mariella Frostrup, Sinitta and Sophie Dahl.









 Innovative materials, including semi-precious stones, pearls, fibre optic glass or made with CRYSTALLIZED™ - Swarovski Elements, are mixed and paired in unique combinations, each piece with an element of surprise. This singular approach has made Tateossian the destination for men and women who are totally confident with their own sense of style, and choose collectable pieces each season to reflect and underscore their individual sensibility and approach to fashion.  Working primarily in silver, with a new collection crafted in 18-carat gold, the pieces offer classic styles with a contemporary edge. Most importantly, they are exquisitely and individually hand-crafted, with an uncompromising level of quality that the discerning Tateossian customer has come to expect from this international luxury brand. 














 Based in London, Tateossian is an international company of over 70 employees with showrooms in London and New York. From Siberia to Saudi Arabia, Tateossian sells in over 50 countries around the world, with more than 1000 points of sale, in the most prestigious, fashionable boutiques and department stores - Tsum in Moscow, Harrods in London, Saks in New York and Isetan in Tokyo to name a few. 




















In 2001, Tateossian opened its first stand-alone retail boutique at The Royal Exchange in the City of London, followed by its flagship store at The Duke of York Square on the King’s Road in Chelsea, in 2004. October 2008 marked the opening of a new store, the largest stand-alone in the UK, in The Village at Westfield London.  Tateossian has been awarded for design excellence by securing the much coveted UK British Export Award for Accessories three times.  In 2009, Tateossian won the acclaimed IJL Editor’s Choice Award and International Frontier Buyers Award.  In summer 2010 Tateossian opened its Conduit Street doors in the heart of London’s Bond Street. 





November 2010 marked Tateossian’s 20 year anniversary - a star studded celebration took place at Christies, London. Tateossian paid tribute to Central Saint Martins graduates who designed exclusive collections to commemorate our 20 years. 

Yet another milestone for 2011, Tateossian opened its first Armenian stand alone store in the city of Yerevan. Doors will open in the beautiful central location of Mashtots Avenue on November 17th  2011.

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